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Branding | Website | Designing
Forest Hills at Tala offers a rare combination of privacy and indulgent luxury. The property is tucked away in a forest close to the Tala caves, Maharashtra. This Eco Retreat indulges the senses and helps you rediscover a holistic sense of self as the pristine environment around you unravels. It provides one-of-a-kind experience features in its midst carefully detailed Cottages, stunning Container Homes, spectacular Barn Cabins, captivating Tree Houses and a unique Glass House.
ChimpzLab was roped in to create a unique brand identity for Tala the management was still drawing up offerings and overall business plan for this new hospitality venture. The brief shared with ChimpzLab was very visionally conceptual but there were high expectations to create a brand that will deliver on its promise of offering a very eco-travel experience.
The Logo Design draws inspiration from the landscape on offer at tala, the Greens and Hills of Tala were infused with watercolor effect to create an impressive final design output. The logo design was well appreciated, and this resulted in the management asking us to extend the brand design identity to all the marketing literature.
Since Tala property was yet to be operationalized, ChimpzLab team identified the various customer touchpoints – In-room menus, outdoor guide marks, property entrance and reception signages and guest forms, airport shuttle livery, employee uniforms and badges, outdoor advertising and more.
